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Sustainability

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Green and good? Unfortunately, it is not always easy to recognize genuine natural cosmetics. So-called greenwashing is particularly misleading: conventional products evoke environmentally friendly imagery in order to appear especially sustainable and natural, even though they are purely synthetic in most cases. So what should you do if you’re not an expert on ingredients and INCI declarations? You’re in luck, because you can usually identify natural beauty products by means of corresponding seals. One of these seals is the COSMOS certification which you can find on BIRKENSTOCK NATURAL SKIN CARE products.

A great texture, fascinating scent, velvety feeling on the skin – and confirmed effectiveness. Sounds like a perfect skincare product. But have you ever asked yourself which steps are actually necessary behind the scenes until you see your favorite cream on the shelf? We let you peek behind the scenes of our product development and tell you how a new product is created.

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